"At the moment we have a logistics centre that also houses the warehouse for fabrics, accessories and finished products, which is separated by around 5km from the factory, which means that there is a daily repetition of tasks and transport between the logistics centre and the factory," Mico Mineiro told T Jornal.

"The logistics centre was created in 2019 and the reason we didn't add the factory to logistics from the start was because the investment would have been huge. So we decided to make the investment safely only in 2019. Five years on, I feel we have the stability needed to make the combination," continues the chief operating officer (COO).

The main advantage he points to is productivity: "It's going to be much more efficient, much more productive, and at the same time I believe it will reduce the number of communication errors and have a much smaller impact on the environment," says Mico Mineiro. The first line will be transferred by September this year, but full completion of the work is scheduled for December 2025.

Asked about the year 2023, Mico Mineiro says that it was "an extraordinary year, with more turnover", the main reason being people's desire to recover what they lost during COVID. "People were oppressed during 2020 and 2021, in 2022 sales soared, tourism soared and 2023 continued this trend," he says.

The company's main markets are Europe and North America, split 50-50. The goal for 2024 is for it to be a year of consolidating results and partnerships. "The year 2024 got off to a slow start," says Mico Mineiro.